Last year was quite busy, especially with the Annual Conference in Halifax where a new system for paper submission and registration was implemented and more tasks were transferred to me. I managed the website as usual and I'm now looking for a major version update to ease future maintenance, enhance mobile compatibility, and improve security.
I was involved in the meeting organization at different levels:
A total of 20 newsletters and notices were sent between July 2015 and June 2016 to a list of 605 members. The opening rate increased from 30% last year to nearly 40%. We now use the Mailchimp online service to send mass mail.
For the 3rd year, CSBE used the ElectionBuddy online service for Executive Council elections. With the help of Grant Clark (communication with nominees), the online system was set up and voting tokens sent out to members.
Between June 2015 and June 2016, CSBE website was visited 16617 times (1384 monthly average) with 42000 pages viewed which is 15% more than the previous year (about 14500 visits). An average of 2.55 pages per visit with duration of about 2:15 minutes was met.
The audience was mainly English (70%) and French (8%) and came from Canada (53%), USA (10 %), China (8%), India (3%) and many other countries (Brazil, Germany, UK…).
Main traffic came from organic search (53%), followed by direct access (27%), site referral (18%) and social media (1.2%).
Main pages/sections viewed were the home page, Halifax 2016 portal, Publications, Edmonton 2015 portal, CBE Journal information page, and Join CSBE page.
Visitor browser preferences were Chrome (49%), Safari (16%), Firefox (15%), and Internet Explorer (14%). 82 % of visits were from a desktop/laptop station while 15 % were on mobile (phone and tablet). Mobile access increases from previous years (11% in 2015, 8% in 2014).
Social Medias. About 200 visits were referred from social media (Facebook, LinkedIn, Research Gate…)
My tasks as webmaster are mainly to manage the website, to publish the newsletter, and to assist the CSBE Council and the Conference LAC with online services. That said, I have only limited time to manage our Facebook and LinkedIn account. I would appreciate some help from one of our member who is comfortable with social media management. It’s a great opportunity to get involve in the CSBE. The time devoted to this activity is 2 to 3 hours per month. This task involves:
The CSBE is looking for news from its members!
Volume 38, no. 3